Eucerin - Beat Diabetes Walk 2025
A healthcare activation providing skincare consultations, product sampling, and awareness initiatives at a major community event.
3,000+
Participants
Strong
Healthcare Community Engagement
Increased
Brand Awareness
Positive
Attendee Feedback
Eucerin - Beat Diabetes Walk 2025
A healthcare activation providing skincare consultations, product sampling, and awareness initiatives at a major community event.
Marketing
Health & Wellness Event
Dubai, UAE
From problem to measurable impact
A clear view of the campaign challenge, goal, execution plan, and final outcome.
Challenge
Raise awareness about Eucerin's Urea Range by engaging with participants through meaningful experiences that educate and inspire.
Objective
Event at Zabeel Park on Feb 16, 2025. Free skin consultations recommending best Eucerin products for skin type. Interactive activities for all ages with chance to win free products. Education focus on diabetic individuals with dry skin.
Solution
2,200+ Engagements. 11,000 samples distributed during the event.
Outcome
2,200+ engagements, 11,000+ samples distributed
Campaign Story
Event at Zabeel Park on Feb 16, 2025. Free skin consultations recommending best Eucerin products for skin type. Interactive activities for all ages with chance to win free products. Education focus on diabetic individuals with dry skin.
Key Takeaways
- Combined education and sampling effectively
- Increased awareness of skincare solutions for diabetic consumers
Results and impact
2,200+ engagements, 11,000+ samples distributed
Eucerin provided skin consultations, product recommendations, and samples while educating visitors about skincare solutions.
EucerinFrequently asked questions
FLC Marketing Group managed the activation strategy, staffing, consultations, sampling operations, and visitor engagement.
The campaign generated over 2,200 engagements and distributed more than 11,000 product samples.
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