Pert Event - Dubai Ladies Club
An outdoor sampling activation aimed at introducing Pert Plus products to an active lifestyle audience through direct engagement.
3,000+
Attendees
90%
Engagement Rate
High
Product Trial
Strong
Social Media Reach
Pert Event - Dubai Ladies Club
An outdoor sampling activation aimed at introducing Pert Plus products to an active lifestyle audience through direct engagement.
Marketing
Outdoor Sampling Event
UAE
From problem to measurable impact
A clear view of the campaign challenge, goal, execution plan, and final outcome.
Challenge
Invite visitors of the Dubai Ladies Club to try the shampoo sample after swimming or other club activities.
Objective
Event at Dubai Ladies Club April 4-6, 2025. Promoters actively interacted with visitors, providing information on Pert Plus and Pert Men Plus shampoos. Free shampoo samples distributed. Flyers/Coupons given to track distribution.
Solution
650+ Samples distributed. Increased awareness about Pert Plus and Pert Men Plus.
Outcome
650+ samples distributed
Campaign Story
Event at Dubai Ladies Club April 4-6, 2025. Promoters actively interacted with visitors, providing information on Pert Plus and Pert Men Plus shampoos. Free shampoo samples distributed. Flyers/Coupons given to track distribution.
Key Takeaways
- Improved product awareness through direct sampling
- Successfully engaged a targeted lifestyle audience
Results and impact
650+ samples distributed
Pert distributed product samples and educated visitors about its shampoo range through direct consumer engagement.
PertFrequently asked questions
FLC Marketing Group managed product sampling, consumer education, and promotional staffing throughout the event.
More than 650 samples were distributed, increasing awareness of Pert Plus and Pert Men Plus products.
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